Our Strategic Vision
Business education has existed at Pepperdine University since 1969, developing values-centered leaders and advancing responsible business practice through education that is entrepreneurial in spirit, ethical in focus, and global in orientation. ASPIRE 2025 honors the Pepperdine Graziadio Business School heritage and sets out a strong path to follow into the next seven years and beyond.
"Now that we have a refreshed sense of direction and defined goals to support it, we will remain innovative and agile to ensure that Pepperdine Graziadio Business School continues to thrive and ascend in a relentlessly competitive and dynamic environment."
Our strategic vision known, as "ASPIRE 2025," maps out the goals, ambitions, and changes for the Pepperdine Graziadio Business School to adapt to continue our positive trajectory as a renowned business school ranked among the top 100 best business schools nationally by U.S. News and World Report.
Anchored in the core values of integrity always, courage with compassion, a pioneering spirit, and action taken "today not tomorrow," our mission is inspired by its Christian values and seeks to promote transformational learning, create applied knowledge, and equip its students to become Best for the World Leaders.
The goals and initiatives are structured around four priority areas: students, faculty, talent and organization, and our ecosystem.
We are committed to leading changes essential to prepare Best for the World Leaders for the fourth industrial revolution.
Download your copy of the Pepperdine Graziadio Business School ASPIRE 2025 Strategic Plan.