Paris, France 2016
Luxury Brand Management
Welcome to France! The purpose of this course is to provide you with an international context to your studies at Pepperdine. The effective graduate of The Graziadio School of Business and Management must have a global perspective of worldwide commerce and a command of the complex issues, practices, and expectations for managing the enterprise in the 21st century. As a global epicenter of luxury and luxury branding, Paris serves as the perfect venue to connect with world-class thinkers and practitioners to accomplish our purpose.
Hosted by our partner school, this global learning opportunity focuses on critical aspects of Global Luxury Brand Management. The week abroad will feature lectures by distinguished faculty members of the partner University and recognized experts from companies and research centers. In addition, we will visit internationally recognized companies and organizations in the region for a hands-on look at luxury brand strategies. Also included is a study tour of important historical sites in Paris.
|Application Period Opens||November 2, 2015 @ 12:00 p.m.|
|Application Period Closes/Balance Due||January 22, 2016 @ 5:00 p.m.|
|Program Dates||April 17-23, 2016|
|Mandatory Pre-Departure Class Session||TBD|
|Flight Itinerary Deadline||March 15, 2016|
|Sample Program Itinerary||(Items are subject to change.)|
|Sunday||Arrival in Paris. Accommodations check-in, orientation, reception, and evening dinner.|
|Monday - Friday||
Classroom Learning (generally 8:00am-5:00pm)
Professional private meetings with leading executives of local businesses and institutions.
|Saturday||Accommodations check-out and departure from Paris.|