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Kenneth Ko, PhD

Interim Associate Dean of Fully Employed Programs and Associate Professor of Decision Sciences

GSBM Administration; GSBM Instruction

Phone: (310) 568-5674

Email: kenneth.ko@pepperdine.edu

Kenneth Ko Associate Professor of Decision Sciences

Dr. Ko is currently interim associate dean of fully employed programs and associate professor of decision sciences. Dr. Ko has worked as a product manager for Hewlett-Packard, a business manager for PricewaterhouseCoopers, and a management consultant for Strategic Decisions Group where he is currently an outside consultant. Dr. Ko graduated from the University of California, Berkeley with honors, and Stanford University with a PhD in Management Science and Engineering.

In addition to being a professor at the Graziadio School, he has also taught at Santa Clara University's Leavey School of Business and California State University, Fullerton's Mihaylo College of Business and Economics. Dr. Ko's research has been presented at conferences and published in journals such as Journal of Global Business, Journal of Statistics Education, and Journal of International Management Studies. His research focuses on applying management science models to high-technology products and companies.

Stanford University

Stanford, CA
Ph.D., Engineering-Economic Systems and Operations Research

Stanford University

Stanford, CA
M.S., Engineering-Economic Systems

University of California

Berkeley, CA
B.S. with honors, Electrical Engineering with Systems emphasis

Education

Stanford University

Stanford, CA
Ph.D., Engineering-Economic Systems and Operations Research

Stanford University

Stanford, CA
M.S., Engineering-Economic Systems

University of California

Berkeley, CA ,
B.S. with honors, Electrical Engineering with Systems emphasis

Dissertation

“The Dynamics of High-Technology Markets”

This work discusses how high-technology markets evolve over time through the use of a mathematical model which analyzes the dynamic interaction between producers and consumers. Dissertation Readers: Professor Edison Tse (chair), Professor John Weyant, Professer Ross Shachter

Teaching Experience

Pepperdine University, Los Angeles, CA (September 2006 - Present)

Assistant Professor of Decision Sciences

  • Teaching courses in the Decision Sciences academic discipline at the Graziadio School of Business and Management. Serving on Fully Employed MBA Curriculum Committee. Member of Full-Time Programs Admission Committee and worked on special project for this committee. 

Pepperdine University, Culver City, CA (September 2004 - August 2006)

Practitioner Faculty of Decision Sciences

  • Taught courses in the Decision Sciences academic discipline at the Graziadio School of Business and Management. Served as Simulation Coordinator, organizing approximately 40 Business Simulations (in which student teams “run” businesses for a weekend using simulation software) per academic year. Served on Fully Employed MBA Curriculum Committee. 

Pepperdine University, Culver City, CA (January 2003 - August 2004)

Adjunct Professor

  • Taught courses in the Decision Sciences academic discipline at the Graziadio School of Business and Management. 

California State University, Fullerton, CA(February 2003 - August 2004)

Lecturer

  • Taught courses in the Information Systems and Decision Sciences department at the Mihaylo College of Business and Economics. 

Santa Clara University, Santa Clara, CA (January 2002 - August 2002)

Adjunct Professor

  • Taught Computer-Based Decision Models, an introduction to management science in the Operations and Management Information Systems department at the Leavey School of Business.

Teaching Interests

Quantitative Business Analysis Applied Data Analysis

Professional Memberships

Decision Sciences Institute (DSI)
Institute for Operations Research and the Management Sciences
Association for Information Technology Professionals
, Special Interest Group for Education (EDSIG)

Publications

Ko K. “Multiple Regression Model For Market Capitalization.” The Journal of Global Business Issues Vol. 3, Num. 2, Summer/Fall, 2009

Hall O. and Ko. K. “Enhancing Decision Sciences Education Through Intelligent Tutors.” Information Systems Education Journal Vol. 7, Num. 5, March, 2009

Hall O. and Ko. K. “Customized Content Delivery for Graduate Management Education: Application to Business Statistics.” Journal of Statistics Education Vol. 16, Num. 3, November, 200

Ko K. “Optimal Pricing Model.” The Journal of Global Business Issues Vol. 2, Num. 1, Winter/Spring, 2008, 143-147

Ko K. “The Influence of Product Rating and Market Share on Product Sales.” Journal of International Management Studies Vol. 3, Num. 1, February, 2008, 52-55

Ko K. “The Trade-Off Between R&D and Marketing Spending for High-Technology Companies.” The Journal of American Academy of Business, Cambridge Vol. 7, Num. 1, September, 2005, 59-66

Ko K. and Tse E. “High-Technology Product Strategies.” Journal of Global Business Vol. 16, Num. 30, Winter, 2005, 41-47

Conference Proceedings

Ko K. “Multiple Regression Model For Market Capitalization.” The Journal of Global Business Issues Annual Global Business Conference. May, 2009.

Hall O. and Ko. K. “Enhancing Decision Sciences Education Through Intelligent Tutors.” Information Systems Education Conference. November, 2008. Won meritorious paper award.

Hall O. and Ko. K. “Improving the Delivery of Graduate Management Education: Screening for Success.” College Learning and Teaching Conference. October, 2007.

Hall O. and Ko K. “Measuring MBA Learning Outcomes Using Business Simulations.” Southwest Decision Sciences Institute Annual Conference. March, 2007.

Hall O. and Ko K. “Learning Assurance Using Business Simulations Applications to Executive Management Education.” Developments in Business Simulation and Experiential Learning Vol. 33, 2006, 1-6

Ko K. and Tse E. “A High-Technology Dynamic Model.” The 2005 Annual Meeting of the Association for Global Business. November, 2005.

Working papers

Ko K. “Product Classification Based On Price and Rating Consumer Preference.”
Ko K., Gwin C., and Atwater D. “When Academic Performance Alone Is No Longer Enough.” Kerns C. and Ko K. “Exploring Happiness and Performance At Work.”
Hall O. and Ko K. “Designing Diversity Based Corporate Management Teams.”