Pepperdine Graziadio Business School Education to Business Program Partnering with Warner Bros. Discovery

Warner Bros. Discovery (WBD), a world-renowned media and entertainment company, is partnering with the Pepperdine Graziadio Business School Education to Business (E2B) program this summer. Students of Pepperdine Graziadio are working with WBD’s Senior Manager of Strategy (Content Optimization) and Pepperdine Graziadio alumnus, Yury Adamov (MBA ‘15). Given all of the changes in the Media & Entertainment industry over the last few years, students have the opportunity to think through these changes in real-time. The student group working with WBD and Adamov will be researching ways WBD can grow sales and distribution among Generation Z and Millennial demographics, which now comprise close to 50% of the U.S. population. 

The Pepperdine E2B™ program serves as an unrivaled cornerstone to how Pepperdine Graziadio brings hands-on learning into our business programs. MBA students are connected with executives to address complex issues facing today’s most notable organizations. Graziadio alumni have cited E2B as a “best experience” while earning their MBA. The real-world experience for students provides real-life results and innovative ideas for organizations.

Learn more about Pepperdine E2B.