Robert Bikel Spotlights B Corp Certification's Importance in the LA Business Journal
Pepperdine Graziadio faculty member and director of the Socially, Environmentally, and Ethically Responsible (SEER) program, Robert Bikel, sheds light on the significance of B Corp certification in today's business landscape.
As the founder of SUMA Wealth, Beatriz Acevedo, seeks this prestigious certification for her wealth-building advisory firm, Bikel emphasizes the rigorous process and long-term commitment involved in obtaining and maintaining B Corp status. Bikel underscores the broader implications of B Corp certification beyond mere accreditation, noting its alignment with changing consumer and employee expectations for corporate social responsibility.
Through initiatives like Mayer Brown's Project Equity, which offers pro bono legal support to businesses pursuing B Corp certification, professionals like Bikel and Acevedo are at the forefront of a movement towards more sustainable, transparent, and accountable business practices.
Read the full article here. Learn more about Pepperdine Graziadio’s SEER program.