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AI's Transformative Power Takes Center Stage at the 2024 Entertainment Evolution Symposium

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The 2024 Entertainment Evolution Symposium, held at the Skirball Cultural Center, showcased the profound impact of artificial intelligence on the entertainment industry. Hosted by the Pepperdine Graziadio Business School Institute for Entertainment, Media, and Sports in collaboration with the Hollywood Information & Transformation Summit (HITS), the event brought together industry leaders, forward-thinking CEOs, and innovative professionals to explore AI's potential and practical applications.

The day-long symposium featured a series of keynote addresses, panel discussions, and networking opportunities. Attendees delved into the latest advancements in AI, gaining insights into its role in reshaping the entertainment landscape.

Key Highlights Included:

  • Opening Keynote: Nitin Chawla, Head of Finance, Strategy, & Operations at Warner Bros. Discovery, discussed AI's transformative impact on entertainment finance and production.
  • Afternoon Keynote: Fay Kallel, Director of Gen AI Innovation at Prime Video, explored how AI is revolutionizing content discovery and customer engagement.
  • Panel Discussions: Sessions on AI-driven marketing and the creative industry's approach to AI featured experts like Carmi Zlotnik, Kartik Hosanagar, and Frederick Vallaeys.
  • Closing Keynote: Jen Hollingsworth and Daniel Pinar (MBA ‘23) highlighted the extraordinary potential of Generative AI in shaping the future of design, art, and entertainment.

The event also included a networking lunch sponsored by the Pepperdine Graziadio Business School, where Pepperdine Graziadio Dean Deborah Crown was in attendance, fostering connections among attendees.

The 2024 Entertainment Evolution Symposium underscored the pivotal role of AI in driving innovation and transformation in the entertainment sector, equipping industry professionals with the knowledge and tools necessary to thrive in an AI-driven world.

To learn more about future events and news visit the Pepperdine Graziadio Business School’s Institute for Entertainment, Media, and Sports website