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Dr. Marlene Biseda Identifies Top Five 2016 Business Moments in LA Daily News


In a recent guest commentary published in the Los Angeles Daily News and Daily Breeze, Dr. Marlene Biseda, assistant professor of strategy, identified five of 2016's most important business moments and their implications for 2017. Among the 2016 moments listed were the fall of Theranos' Elizabeth Holmes, the merger of Charter Communications with Time Warner Cable, and the new push towards regulation of the 'sharing economy,' including such companies as Uber and Airbnb. Biseda advised that in 2017, companies should know that, "Change in the marketplace is not to be feared or ignored but embraced. The key to success is adapting." Read more