[{"uuid" : "f3b41daa-7c64-4032-9b7e-94eadcba9f94","source" : "news","title" : "Cristel Russell Shares Insights on Brand Transparency in Marketing Brew","sub-title" : "","url" : "https://bschool.pepperdine.edu/newsroom/articles/cristel-russell-insights-on-brand-transparency-marketing-brew.htm","site" : "https://bschool.pepperdine.edu/","description" : "Cristel Russell, professor of marketing at Pepperdine Graziadio, is featured in a recent Marketing Brew article examining how brands can effectively use behind-the-scenes storytelling to build trust with consumers.","author" : "","publish date" : "Thu, 12 Mar 2026 11:27:00 -0800","image" : {"src" : "https://bschool.pepperdine.edu/newsroom/images/main/cristel-russell-2-360x360.jpg","alt text" : "Cristel Russell"},"main image" : {"src" : "https://bschool.pepperdine.edu/newsroom/images/main/cristel-russell-2-550x550.jpg","alt text" : "Cristel Russell"},"mediums" : ["email","web"],"featured news on" : ["pgbs"],"top story on" : ["none"],"tags" : ["marketing"],"roles" : ["faculty","staff","student","alumni"],"types" : ["news"],"schools" : ["pgbs"],"dynamic tags" : [],"categories" : ["academics"]}]