Pepperdine's Clark Johnson and Doreen Shanahan Examine Net Promoter Score and B2B Technology Adoption Pepperdine Graziadio faculty Clark Johnson and Doreen Shanahan explore how Net Promoter Score and change management influence B2B technology adoption in a new Journal of Business-to-Business Marketing article. Fri, 16 Jan 2026 11:24:39 -0800 edce710e-efda-4b1f-940f-1dc184eed0d5 Pepperdine West LA Campus