AT&T Joins Verizon In Bidding War For Yahoo: Who Will Win?
Dr. Nelson Granados, associate professor of information systems at the Graziadio School of Business and Management, follows the bidding war to purchase Yahoo with offers coming in from Verizon and AT&T. Dr. Granados says that Verizon is clearly making a bet that the future of video distribution is digital and mobile, and making investments accordingly. “Combining Yahoo’s 1 billion users with AOL’s 2 million users and Verizon’s more than 112 million wireless subscribers is a smart and strategic move. If this deal goes through, it would make Verizon a dominant powerhouse, as it implements a well-crafted digital strategy that complements its mobile infrastructure with solid content and billions of new users.” Read more here