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Pepperdine | Graziadio Business School
Mark Chun at Waves of Innovation Seminar

Center for Applied Research


We foster research that makes an impact on the business community and world at large. With a focus on values-centered leadership and social responsibility, the center endeavors to bridge the gap between business theory and practice. Our thought leaders uphold a University-wide mission to develop business success that is compatible with social responsibility.

Our Director

Nelson F. Granados at Pepperdine Graziadio

Nelson F. Granados, PhD

As Director of the Center for Applied Research, Dr. Granados drives thought leadership to support faculty research initiatives at the Graziadio Business School. 

An Associate Professor of Information Systems and Co-Director of the Institute of Entertainment, Media, and Culture, Dr. Nelson Granados also authors a blog for Forbes on news in media and entertainment.

Faculty Bio

Our Initiatives

Through research initiatives and awards, we celebrate both insight and impact.

Private Capital Markets Project at Pepperdine Graziadio

Advances ongoing research to understand the true cost of private capital across market types and the investment expectations of privately-held business owners.

Values-Centered Research at Pepperdine Graziadio Business School

Our faculty develop research that produces actionable results that serve to enrich our community and promote better business practices.

Faculty Research Awards at Pepperdine Graziadio Business School

The Graziadio School provides a number of academic funding awards to support outstanding faculty research in alignment with the school's mission.