Social Media Professional Certificate
Executive Education Programs
Social media have revolutionized how we do business. With the right expertise, they have the potential to revolutionize your career. The Bureau of Labor Statistics reports that careers involving social media are projected to increase 24 percent through 2018. With social media marketers earning an average annual salary of $82,000, according to Simply Hired, understanding social media can be critical to higher earning potential.
Pepperdine University is proud to offer a Social Media Professional Certificate. This self-paced online program is designed to teach the business applications of social media communications. Convenient, practical, affordable and flexible, this certificate will let you start building a fulfilling career.
Gain a Social Media Edge
The Social Media Professional Certificate is designed for beginners as well as those with some familiarity looking to gain in-depth knowledge. Students will learn how to control social media to build and extend brand awareness, better service current customers and leverage social media for new customers. Individuals who complete the course will be prepared for roles including social media specialist, digital media project manager and online community manager.
A standalone program, the Social Media Professional Certificate is comprised of two courses, each designed to be completed in six weeks for a total expected duration of three months:
- Understanding Social Media
- Planning and Implementing Digital Media Campaigns