Brian Garrett, co-founder of CrossCut Ventures, explains why to invest in tech companies in Southern California. He delves into the advantages of putting money in Silicone Beach, a recently flourishing startup space.
- Diverse mix of companies provides unique investment opportunities
- Less competitive environment with more cooperation
- Difficult path to monetization breeds robust entrepreneurs
Crosscut wants to be THE funding source that supports and drives the Southern California region and its continued innovation. Crosscut has seen a post-bubble resurgence in opportunities in digital media, with over 20 significant and sizable companies started in Southern California, including MySpace, Overture, Jamdat, PriceGrabber, LowerMyBills, Shopzilla, Doubeclick, eHarmony and Rent.com.
These companies and the entrepreneurs behind them have established Southern California as the hub of digital media and the epicenter for new opportunities arising from the convergence of technology, media and entertainment.