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Monday, Jan 11, 2010

Entrepreneur’s Journey Revisited

Posted by dgore

entrepreneurs-journey
Keynote Address | Video Highlights| Audiocasts – Full Panel Discussions

Great businesses start not with a great business plan, but with finding a creative innovative idea that solves a great problem. This is the central concept underlying the graduate entrepreneurship program at Pepperdine’s Graziadio School of Business and Management. How then do you navigate from idea to a profitable business that you, your customers, and investors will get passionately behind? Graziadio professors, partnering with The Palmer Center at Pepperdine’s Law School, brought the pieces together in a full-day event for students and alumni on November 6, 2009.

The keynote address by special guest speaker Rodrigo Veloso, founder of O.N.E. World Enterprises, and select video highlights from the day’s program are available for repeat viewing below. Each panel discussion in its entirety is captured here in a series of audiocasts.

Welcome Remarks and Introductions:

howeDouglas Howe, Practitioner Faculty of Entrepreneurship, opened the event as the day’s master of ceremonies. 2.12 minutes.


shearerJohn G. Shearer, Entrepreneur-in-Residence, remarks on his role as the school’s technology concierge. 4 minutes.


download-pdfBios of Speakers and Participants (PDF)



video-clipOpportunities Never End – A Keynote Address

keynotePepperdine Professor Larry Cox, director of the entrepreneurship program, sets the stage for the day’s agenda and introduces beverage entrepreneur Rodrigo Veloso. Joined by his wife and co-founder Emily Fritz Veloso, MBA ’06, Rodrigo shares his personal journey and challenges developing multiple entrepreneurial ventures and successfully launching O.N.E. World Enterprises. 68 minutes.


video-clipVideo Highlights

Be A Creative Problem Finder | 3:36

deanLinda A. Livingstone, Ph.D., Dean, Graziadio School of Business and Management


How do I find the problem I want to solve? | 3:29

find-problemsPanelists Zubin P. Mehta, Jason McNamara and Jason Nazar


How do entrepreneurs build the right team? | 2:20

build-teamPanelists Zubin P. Mehta, Jason McNamara and Jason Nazar


When should entrepreneurs start working on the business plan? | 4:14

start-planPanelists Don Oparah, Robert Aholt, David Block, Kyle C. Murphy


How might MBAs best prepare for entrepreneurship’s legal challenges? | 2:14

MBA-LawPanelists Scott Badenoch and Scott Fennel


When is venture capital appropriate? Where do you find it? | 4:20

venture-capitalPanelists Richard Anderson, Patrick Eggen, Matt Ridenour, and Al Schneider



audioAudiocasts – Full Panel Discussions

“Great Idea! Now What?” | 64 minutes

panel-1Explore the process of new idea generation, new venture creation and the critical steps to transform a great idea into a successful enterprise. Moderator: Professor Larry Cox

Panelists:

  • Jason McNamara, Founder, CEO, Peer Investment, Inc.
  • Jason Nazar, Co-Founder, CEO, DocStoc.com
  • Zubin P. Mehta, President, Global Wave Group

“The Business Plan – Write It for the Right Reasons!” | 55 minutes

panel-2Understand the key goals of writing the business plan and how critical components provide your roadmap to wealth creation. Moderator: Professor Douglas Howe

Panelists:


“The Legal Landscape – Navigating Start-up Issues” | 54 minutes

panel-3Choose the appropriate corporate structure, understand proprietary and non-proprietary IP protection and key federal/state regulations you must observe. Moderator: Professor Michael Woronoff, Distinguished Entrepreneur and Lecturer-in-Residence, The Palmer Center, reads a hypothetical case to which the panel responds.

Panelists:


“Access to Capital: The Investor Perspective”
| 64 minutes

panel-4Learn what investors are looking for in today’s challenging new venture climate from experts in Angel and VC funding. Moderator: Professor John G. Shearer

Panelists:


Mark Your Calendar

Saturday, March 27, 2010

7th Annual Pepperdine Business Plan Competition

Drescher Graduate Campus, Pepperdine University, Malibu, CA
Four finalists. $26,000 in prizes. $15,000 1st place purse. There can be only one.

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