Center for Applied Research
Events
2010 Healthcare Forum White Paper
In 2010, the Graziadio School hosted the first annual Healthcare Forum with the directive to explore how achieving better patient outcomes, improving patient affordability, and maintaining corporate profitability can build a better future for today’s healthcare system.
David Murdock, chairman of the Dole Food Company and advocate for healthier lifestyles, served as keynote speaker and launched the forum with remarks on the value of wellness and prevention. Forum participants were then separated into three roundtables organized by the following specialties: healthcare providers; insurance and physician groups; and biotechnology and pharmaceutical companies.
The white paper provides a conspectus of the event that includes insight and predictions from healthcare industry professionals from companies such as Kaiser Permanente, Wellpoint, and Baxter BioScience.





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